Alia Bhatt Showcases Multiple Facets in Levi’s Behind Every Original Campaign: Many Ways One Original

Alia Bhatt returns to Levi’s for the second chapter of the Behind Every Original campaign, this time titled Many Ways One Original. The campaign frames originality as a personal mixtape of moods, experiences, influences and moments that shape who we are.

Centered on the idea that personal style can shift rather than stay fixed, the concept emphasizes that people are made up of many facets shaped by experiences, people and places, much like a mixtape where every element adds something different.

Look one presents a denim-on-denim strapless corset ensemble paired with wide-leg jeans, gold jewelry and black heels, while look two offers a polished silhouette with dark blue wide-leg jeans, a burgundy ribbed sweater and a brown leather jacket.

Levi’s notes that its latest collections are available in stores nationwide and at levi.in, reinforcing the campaign’s accessibility across the country.

Written by Netra Brid, the feature dated 2026-09-10 reflects the brand’s ongoing effort to showcase versatility in personal style through the campaign’s second chapter.

For related visuals and industry coverage, see the following:

watch the teaser on YouTube

Hindustan Times: Ranabaali teaser coverage

India Today: Ranabaali teaser coverage

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